Led the design, delivery, and automation of a global digital learning platform supporting Salesforce administrators and end users in certification preparation. Oversaw the complete program lifecycle ? from architecture and platform integration (LMS, CRM, CMS, payment gateways) to AI-driven marketing and content operations.
Responsibilities:
· Directed end-to-end program delivery, platform architecture, and continuous improvement across a multi-system digital ecosystem.
· Introduced , increasing efficiency and reach.
· Managed vendor selection, platform integration, and DevOps processes for scalable 24/7 operations.
· Established agile delivery practices and performance tracking for distributed remote teams.
· Drove financial management, planning, and automation of course delivery and support workflows.
Achievements:
· Delivered a serving learners worldwide.
· Integrated AI-based workflows into production and marketing, achieving measurable gains in conversion and engagement.
· Built a sustainable delivery model combining .
Delivered a unified media storefront across My Telstra App, Telstra TV, and Telstra Web Shop, integrating billing, rewards, and major streaming services. Led cross-functional teams in Australia and India to build a scalable platform, enhance customer experience, and improve engagement through analytics and recommendations.
Achievements:
Responsible for leading the digital transformation flagship project (Customer Advisory Tool) within Telstra Digital and for leading several media projects (AFL/NRL/Movies) within the Agile Business Release Train.
Achievements:
Responsible for the Global Online Platform. Delivery of a new Global Portal Solution and a portfolio of projects for the largest cross-sector, multi-channel loyalty programme in Europe with 50m+ customers.
Achievements:
Responsible for managing the end-to-end website redesign and delivery for Product, Marketing, Sales and Customer Service for the leading European Online Travel Portal.
Achievements:
Responsible for managing and driving cross-functional teams of Business Partners by ensuring the timely and successful launch of new products globally in support of the local strategic plans.
Achievements:
Responsible for introducing a new Global Localisation Programme by implementing a more cost-efficient localisation process using external suppliers for a leading global online recruiting platform.
Achievements:
Responsible for the Release, Change, Defect and Incident Management for various e-business projects in the wealth management division within one of the largest banks in Australia.
Achievements:
Responsible for the process evaluation, improvement and IT operations management for e-business projects for one of the largest insurance companies in Germany.
Achievements:
Responsible for delivering enterprise application integration solutions connecting the core-banking applications to new e-business portals within one of the largest financial institutions in Germany.
Achievements:
Core Competencies
Applied AI & Automation ? leveraging AI-driven tools for content, marketing, and platform operations
AI Projects & Personal AI Exploration
Professional Experience
07/2019 ? 12/2025
Role: Program Director ? Digital Learning Platform & AI Automation
Customer: on request
01/2017 ? 06/2019
Role: Senior Agile Project Manager - Media
Customer: Telstra
01/2015 ? 12/2016
Role: Senior Agile Project Manager - Digital
Customer: Telstra
10/2011 ? 12/2013
Role: Senior Agile Project Manager
Customer: PAYBACK (Loyalty Partner), American Express
04/2011 ? 09/2011
Role: Senior Agile Project Manager
Customer: Lastminute. com
05/2009 ? 03/2011
Role: Project Manager & Global Business Operations Manager
Customer: Monster. com
03/2008 ? 04/2009
Role: Senior Consultant ? Project Manager
Customer: CGI - Logica Deutschland GmbH
06/2007 ? 12/2007
Role: Senior Consultant
Customer: NAB National Australia Bank ? MLC Wealth Management
10/2000 ? 12/2005
Role: Project Manager
Customer: CGI ? Unilog Avinci GmbH, Senior Consultant
09/1999 ? 09/2000
Role: Consultant
Customer: IBM Global Services ? Sercon GmbH
Led the design, delivery, and automation of a global digital learning platform supporting Salesforce administrators and end users in certification preparation. Oversaw the complete program lifecycle ? from architecture and platform integration (LMS, CRM, CMS, payment gateways) to AI-driven marketing and content operations.
Responsibilities:
· Directed end-to-end program delivery, platform architecture, and continuous improvement across a multi-system digital ecosystem.
· Introduced , increasing efficiency and reach.
· Managed vendor selection, platform integration, and DevOps processes for scalable 24/7 operations.
· Established agile delivery practices and performance tracking for distributed remote teams.
· Drove financial management, planning, and automation of course delivery and support workflows.
Achievements:
· Delivered a serving learners worldwide.
· Integrated AI-based workflows into production and marketing, achieving measurable gains in conversion and engagement.
· Built a sustainable delivery model combining .
Delivered a unified media storefront across My Telstra App, Telstra TV, and Telstra Web Shop, integrating billing, rewards, and major streaming services. Led cross-functional teams in Australia and India to build a scalable platform, enhance customer experience, and improve engagement through analytics and recommendations.
Achievements:
Responsible for leading the digital transformation flagship project (Customer Advisory Tool) within Telstra Digital and for leading several media projects (AFL/NRL/Movies) within the Agile Business Release Train.
Achievements:
Responsible for the Global Online Platform. Delivery of a new Global Portal Solution and a portfolio of projects for the largest cross-sector, multi-channel loyalty programme in Europe with 50m+ customers.
Achievements:
Responsible for managing the end-to-end website redesign and delivery for Product, Marketing, Sales and Customer Service for the leading European Online Travel Portal.
Achievements:
Responsible for managing and driving cross-functional teams of Business Partners by ensuring the timely and successful launch of new products globally in support of the local strategic plans.
Achievements:
Responsible for introducing a new Global Localisation Programme by implementing a more cost-efficient localisation process using external suppliers for a leading global online recruiting platform.
Achievements:
Responsible for the Release, Change, Defect and Incident Management for various e-business projects in the wealth management division within one of the largest banks in Australia.
Achievements:
Responsible for the process evaluation, improvement and IT operations management for e-business projects for one of the largest insurance companies in Germany.
Achievements:
Responsible for delivering enterprise application integration solutions connecting the core-banking applications to new e-business portals within one of the largest financial institutions in Germany.
Achievements:
Core Competencies
Applied AI & Automation ? leveraging AI-driven tools for content, marketing, and platform operations
AI Projects & Personal AI Exploration
Professional Experience
07/2019 ? 12/2025
Role: Program Director ? Digital Learning Platform & AI Automation
Customer: on request
01/2017 ? 06/2019
Role: Senior Agile Project Manager - Media
Customer: Telstra
01/2015 ? 12/2016
Role: Senior Agile Project Manager - Digital
Customer: Telstra
10/2011 ? 12/2013
Role: Senior Agile Project Manager
Customer: PAYBACK (Loyalty Partner), American Express
04/2011 ? 09/2011
Role: Senior Agile Project Manager
Customer: Lastminute. com
05/2009 ? 03/2011
Role: Project Manager & Global Business Operations Manager
Customer: Monster. com
03/2008 ? 04/2009
Role: Senior Consultant ? Project Manager
Customer: CGI - Logica Deutschland GmbH
06/2007 ? 12/2007
Role: Senior Consultant
Customer: NAB National Australia Bank ? MLC Wealth Management
10/2000 ? 12/2005
Role: Project Manager
Customer: CGI ? Unilog Avinci GmbH, Senior Consultant
09/1999 ? 09/2000
Role: Consultant
Customer: IBM Global Services ? Sercon GmbH