Connex EU

Customer: Genesis Motors Europe & Hyundai Europe Markets

Tasks:

• Spearheaded the design and implementation of scalable Salesforce solutions across Genesis Motors subsidiaries (GMCH, GMUK, GMD) and Hyundai markets (Sweden, Germany, France).
• Led architecture and technical planning for new automation and integration requirements, ensuring robust, scalable designs aligned with business goals.
• Built custom Salesforce components using asynchronous Apex (Queueable, Future, Batch), Lightning Flows and custom metadata-driven logic to streamline lead, case, and order processes.
• Developed and maintained integrations with external lead sources, including Driftrock and Meta Leads, using REST APIs and authentication via Named Credentials.
• Conducted code reviews, enforced best practices, and maintained high-quality standards for Apex, LWC and declarative solutions.
• Played a key role in setting up and maintaining a CI/CD pipeline using GitHub Actions, automating deployment and validation across sandboxes and production environments.
• Acted as one of the central points of communication between business stakeholders, developers, and QA to align solution delivery with strategic timelines and compliance requirements.

Skills:
Salesforce Sales Cloud, Apex (synchronous and asynchronous), Lightning Flows, REST Integrations, GitHub Actions, CI/CD, Named Credentials, Platform Events, Custom Metadata, Visualforce (PDF), Lightning Web Components (LWC), VS Code, SFDX CLI

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Customization and further development of Sales Cloud, Service Cloud and Experience Cloud

Customer: Genesis Motors Europe (CXP)

Tasks:

• Led the customization and enhancement of Sales Cloud, Service Cloud, and Experience Cloud to align with business needs across internal and partner-facing operations.
• Developed and launched a fully functional Partner Portal for agencies using Experience Cloud, including secure role-based access and embedded workflows.
• Integrated Salesforce with external systems such as ERP platforms, CMS-based brand websites and other backend systems, enabling seamless data flow and synchronization.
• Implemented document generation solutions using Conga Composer REST API to automate contract and communication workflows.
• Customized core features include Customer Data Capture, Test Drive Booking workflows, and a custom Test Drive Scheduler Calendar with enhanced UI/UX.
• Designed and developed Salesforce components such as:
• Custom Objects, Fields, Picklists, Tabs, and Record Types
• Role-based Page Layouts, Validation Rules, and Approval Processes
• Workflow Alerts, Email Templates (Standard & Visualforce), and Dashboards
• Visualforce Pages and Salesforce1 (mobile) compatible components
• Delivered multiple custom and dynamic reports, supporting business analysis and KPI tracking.
• Led a distributed team of 5 developers across India and Europe, handling task delegation, peer reviews and sprint planning.
• Designed and implemented CI/CD automation using GitHub Actions, improving deployment reliability and reducing release cycles.

?Skills:
Sales Cloud, Service Cloud, Experience Cloud, Apex, LWC, Visualforce, GitHub Actions, Conga Composer API, REST API, Custom Metadata, CI/CD, CMS Integration, ERP Integration, Mobile (Salesforce1)

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Salesforce Platform Customization & Dealer Portal Development

Customer: ViveLa Car

Tasks:

• Customized and enhanced Sales Cloud, Service Cloud, and Experience Cloud to support complex sales and delivery workflows across dealer and partner ecosystems.
• Developed integrations with car delivery platforms such as Flipcar and Onlogist using REST APIs, enabling seamless coordination and real-time data exchange.
• Automated data import from external dealer platforms, such as Autoscout, streamlines lead capture and inventory updates.
• Customized the Dealer Portal on Experience Cloud, enabling partner dealers to manage the car handover process, complete documentation, and track delivery status.
• Built Visualforce pages with custom Apex controllers for automated document generation and printable car handover reports.
• Extended and enhanced existing Lightning Web Components (LWC) and Aura Components to support sales team dashboards and customer service case workflows.
• Designed and implemented core Salesforce components:
• Custom Objects, Fields, Picklists, Tabs, Record Types
• Role-based Page Layouts, Validation Rules, and Approval Processes
• Workflow Rules, Email Templates (Standard & Visualforce), Reports & Dashboards
• Developed Apex-based automation using Scheduled, Batch, and Queueable Apex to handle background data processing and integrations.
• Implemented Assignment Rules and Escalation Rules to streamline Case Management and SLA tracking.
• Applied robust security using Org-Wide Defaults (OWD), Profiles, Permission Sets, Role Hierarchy and Sharing Rules.
• Used SOQL/SOSL queries and tools like Force.com Explorer to efficiently manage and troubleshoot data.

Skills:
Sales Cloud, Service Cloud, Experience Cloud, Apex, Lightning Components (LWC & Aura), Visualforce, REST API, Batch Apex, Queueable Apex, Custom Metadata, Security & Sharing Model, Autoscout, Flipcar, Onlogist, Force.com Explorer

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Fieldpulse

Tasks:

• Served as the Salesforce Architect responsible for both administration and development, leading the complete design, implementation and optimization of Salesforce across departments.
• Designed and implemented scalable solutions for Sales Cloud and Service Cloud, aligning with Fieldpulse?s business model and support operations.
• Led multiple integrations to centralize data and enhance automation:
• Stripe for customer billing and payment tracking
• PostgreSQL Data Warehouse for analytical reporting and data sync
• Jira for seamless case-to-ticket mapping and issue tracking
• Lead capture platforms for automated intake and qualification of prospects
• Configured and deployed in-app messaging for support teams, enabling real-time chat with customers
• Designed and automated lead and case assignment rules, improving response time and load balancing across teams.
• Implemented Entitlement Processes for structured and SLA-driven case management.
• Continuously improved and automated key business processes using a combination of Flows, Apex, Validation Rules, and custom Lightning components.
• Oversaw platform scalability, security (OWD, Roles, Profiles, Sharing), CI/CD, and environment management.

Skills:
Salesforce Sales Cloud, Service Cloud, Apex, Flows, Stripe API, PostgreSQL Integration, Jira REST API, Lightning Components, Named Credentials, Entitlements, Case Assignment Rules, CI/CD (GitHub Actions)

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SugarCRM Integration & Experience Cloud Development

Customer: Dakota MarketPlace Connect

Tasks:

• Integrated Sugar CRM modules with Salesforce to enable cross-platform Account/Contact search and record linking directly within Salesforce UI.
• Utilized Sugar CRM?s REST APIs to fetch and display real-time information from external systems.
• Developed scheduled Apex jobs and batch classes to pull hourly updates of linked Accounts and Contacts from Sugar CRM, ensuring data consistency between platforms.
• Set up a new Experience Cloud community tailored for clients, enabling secure access to relevant Salesforce and external data.
• Built a modular Lightning Web Component (LWC) for the community interface:
• Designed as a parent component composed of child components to display filtered data dynamically.
• Enabled users to search Accounts/Contacts and visualize results on Google Maps based on location and filters.
• Ensured performance optimization and secure access control across the integrated platform.

Skills:
Salesforce Experience Cloud, Apex (Batch/Scheduled), Lightning Web Components (LWC), Sugar CRM REST APIs, Google Maps API, Community Builder, Custom Metadata

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Custom Branding Solutions

Customer: Teamphun

Tasks:

• Collaborated with the internal team to design solution architecture for a scalable and process-driven Salesforce CRM tailored for a creative branding and promotional product company.
• Customized Salesforce using Lightning Aura Components and Visualforce Pages, focusing on the Opportunity record detail page with dynamic UI behavior based on Opportunity stage progression.
• Built Aura components to display stage-dependent information and next-step actions, enhancing sales rep efficiency and visibility.
• Integrated Salesforce with QuickBooks to synchronize estimates and invoices, improving financial data accuracy and reducing manual effort.
• Ensured smooth end-user experience by implementing custom logic for data formatting, real-time updates and error handling in financial sync workflows.

?Skills:
Salesforce Sales Cloud, Aura Components, Visualforce, Apex, QuickBooks REST API, Custom Metadata, Lightning Pages

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FileForce - AWS S3 File Management Integration

Tasks:

• Integrated AWS S3 with Salesforce to enable direct file upload and retrieval within the Salesforce ecosystem.
• Implemented secure authentication using Named Credentials and AWS Signature Version 4 for seamless and secure API communication.
• Developed Lightning Web Components (LWC) to:
• Upload files (up to 15MB) directly from the Salesforce UI to AWS S3.
• Mass download files stored in S3 buckets based on user selection, enhancing user productivity and reducing manual overhead.
• Built asynchronous Apex logic using Batch Apex and Future methods to continuously migrate files uploaded to Salesforce into AWS S3 for long-term storage.
• Ensured scalability, error handling, and retry logic for failed file transfers.

Skills:
Salesforce Apex, LWC, Named Credentials, AWS S3 REST API, Batch Apex, Future Methods, ContentVersion, AWS Signature v4

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Sales Cloud Implementation

Customer: Autobahn Tank & Rast GmbH

Tasks:

• Automated business processes using Visual Flows, Process Builder, Custom Buttons, and basic Lightning Components to streamline internal workflows and data entry.
• Designed a dynamic component framework leveraging Custom Metadata Types to control visibility and rendering of Lightning components based on user roles and context.
• Developed Lightning Aura Components to display reports, sObject data, and external service results for Community Users, enabling self-service and operational transparency.
• Created Lightning Web Components (LWC) for use within flows to show Lightning Datatables, related records and facilitate user interactions directly in guided processes.

Skills:
Salesforce Sales Cloud, Visual Flows, Process Builder, Aura Components, LWC, Custom Metadata Types, Community Cloud (Experience Cloud), JavaScript, Apex, REST APIs

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Field Service Implementation

Customer: SUNFLEX Aluminiumsysteme GmbH

Tasks:

• Developed Apex triggers to automatically create Chatter posts targeting specific users upon creation of Service Reports, enhancing internal communication and visibility of key activities.
• Built a custom Lightning Web Component (LWC) to display the weekly performance of service agents, used on both the Home page of the Field Service Lightning (FSL) app and the Service Appointment record page.
• The component enables admins to select a service agent and week, dynamically displaying related Service Appointments and Service Appointment Line Items.
• Included a custom cumulative summary report within the component, aggregating metrics from appointment data to provide real-time insights into agent productivity.