The Interaction Design Bachelor?s programme at HfG Schwäbisch Gmünd focuses on the design and development of user-centered digital experiences. It emphasizes interdisciplinary approaches to create interactive systems, services, and products that are functional, aesthetic, and accessible. Students explore human-computer interaction, user experience design (UX), and prototyping, alongside emerging technologies like augmented reality, artificial intelligence, and the Internet of Things. The program combines creative design skills with technical proficiency and a strong foundation in research-based methodologies, preparing graduates for roles in innovative industries and forward-thinking design environments.