Promotion and Allocation system design for forecasting.
Achieved a 9% increase in forecast accuracy across all products.
MediaMarkt Saturn, Ingolstadt
2 years 7 months
2022-08 - 2025-02
Selling statistical formulas I conceived
Freelance Data Scientist
Freelance Data Scientist
Selling statistical formulas I
conceived
Demand planning for SIG
Combibloc (2nd largest EU food packaging manufacturer).
Pricing strategy consulting for
GetLaidBeds .com (bed retailer), England.
Various Clients, Germany
3 years
2019-08 - 2022-07
Automated all the marketing campaigns
Senior Data Scientist
Senior Data Scientist
Logistic regression for car sales probabilities to an individual.
Automated all the marketing campaigns.
Client: Ford Europa (Car manufacturer).
OneMagnify (Marketing Consultancy), Cologne
7 years 10 months
2011-10 - 2019-07
Optimised time-series forecasting formulae
Freelance Data Scientist
Freelance Data Scientist
Sold my own tailor-made formulas as a product (seasonal sales prediction formula, affinity certainty formula) to PEPKOR (Africa's largest clothing retail chain)
Customer Segmentation
Optimised time-series forecasting formulae
More accurate statistical methods found for safety stock.
A/B testing and needed sample size determination in test design
Automation of all marketing reporting
Customer journey webpages tracking
Visualizing conversation paths via R software
Store layout/product range optimisation for more turnover
Product Affinities Tool Development and regression analysis (via R).
Selected clients: Tesco, British Gas, British Airways, Microsoft Skype, VISA payment system, Takealot .com (Africa's largest online retailer), Marketing consultancies: Merkle Inc., RAPP, OgilvyOne and M&C Saatchi.
Various Clients, Britain & International
1 year 9 months
2009-01 - 2010-09
Created regression model to determine customer satisfaction
Segmentation Analyst
Segmentation Analyst
Started as segmentation analyst, became responsible for all statistical models.
Created regression model to determine customer satisfaction (Net Promoter Score).
Segmentation for marketing.
Virgin Media (Britain's largest internet provider), Hook, UK
2 years 4 months
2006-09 - 2008-12
Time Series sales predictor for all products
Statistician
Statistician
Started as merchandise planner, then promoted to company Statistician and Time Series sales predictor for all products.
Massmart (largest non-food retail chain in Africa), Durban, South Africa
9 months
2005-12 - 2006-08
Created forecasting and allocation SQL-database-connected Excel tool
Stock Analyst
Stock Analyst
Created forecasting and allocation SQL-database-connected Excel tool adopted company-wide. (Corrected lost sales and fixed seasonality)
Shoprite Holdings (largest retail chain in Africa), Cape Town, South Africa
Aus- und Weiterbildung
Aus- und Weiterbildung
10 months
2005-02 - 2005-11
Bachelor of Commerce Honours in Mathematical Statistics
Stellenbosch University, Cape Town, South Africa
Stellenbosch University, Cape Town, South Africa
Subjects: Time Series Analysis, Data Mining, Sampling Theory, Categorical Data Analysis, Multivariate Statistical Analysis, Statistical Quality Control, Probability Models and Stochastic Simulation, Experimental Design, Biostatistics
3 years 8 months
2001-03 - 2004-10
Bachelor of Commerce in Actuarial Science
University of Stellenbosch, Cape Town, South Africa
University of Stellenbosch, Cape Town, South Africa
Subjects: Mathematics, Mathematical Statistics3 (CT3), Survival Models (CT4), Financial Mathematics (CT1), Financial Economics (CT8), Contingencies (CT5), Economics3 (CT7), Financial Accounting2 (CT2), (?CT? is the Institute and Faculty of Actuarial Science course terminology (exact same study material)
Promotion and Allocation system design for forecasting.
Achieved a 9% increase in forecast accuracy across all products.
MediaMarkt Saturn, Ingolstadt
2 years 7 months
2022-08 - 2025-02
Selling statistical formulas I conceived
Freelance Data Scientist
Freelance Data Scientist
Selling statistical formulas I
conceived
Demand planning for SIG
Combibloc (2nd largest EU food packaging manufacturer).
Pricing strategy consulting for
GetLaidBeds .com (bed retailer), England.
Various Clients, Germany
3 years
2019-08 - 2022-07
Automated all the marketing campaigns
Senior Data Scientist
Senior Data Scientist
Logistic regression for car sales probabilities to an individual.
Automated all the marketing campaigns.
Client: Ford Europa (Car manufacturer).
OneMagnify (Marketing Consultancy), Cologne
7 years 10 months
2011-10 - 2019-07
Optimised time-series forecasting formulae
Freelance Data Scientist
Freelance Data Scientist
Sold my own tailor-made formulas as a product (seasonal sales prediction formula, affinity certainty formula) to PEPKOR (Africa's largest clothing retail chain)
Customer Segmentation
Optimised time-series forecasting formulae
More accurate statistical methods found for safety stock.
A/B testing and needed sample size determination in test design
Automation of all marketing reporting
Customer journey webpages tracking
Visualizing conversation paths via R software
Store layout/product range optimisation for more turnover
Product Affinities Tool Development and regression analysis (via R).
Selected clients: Tesco, British Gas, British Airways, Microsoft Skype, VISA payment system, Takealot .com (Africa's largest online retailer), Marketing consultancies: Merkle Inc., RAPP, OgilvyOne and M&C Saatchi.
Various Clients, Britain & International
1 year 9 months
2009-01 - 2010-09
Created regression model to determine customer satisfaction
Segmentation Analyst
Segmentation Analyst
Started as segmentation analyst, became responsible for all statistical models.
Created regression model to determine customer satisfaction (Net Promoter Score).
Segmentation for marketing.
Virgin Media (Britain's largest internet provider), Hook, UK
2 years 4 months
2006-09 - 2008-12
Time Series sales predictor for all products
Statistician
Statistician
Started as merchandise planner, then promoted to company Statistician and Time Series sales predictor for all products.
Massmart (largest non-food retail chain in Africa), Durban, South Africa
9 months
2005-12 - 2006-08
Created forecasting and allocation SQL-database-connected Excel tool
Stock Analyst
Stock Analyst
Created forecasting and allocation SQL-database-connected Excel tool adopted company-wide. (Corrected lost sales and fixed seasonality)
Shoprite Holdings (largest retail chain in Africa), Cape Town, South Africa
Aus- und Weiterbildung
Aus- und Weiterbildung
10 months
2005-02 - 2005-11
Bachelor of Commerce Honours in Mathematical Statistics
Stellenbosch University, Cape Town, South Africa
Stellenbosch University, Cape Town, South Africa
Subjects: Time Series Analysis, Data Mining, Sampling Theory, Categorical Data Analysis, Multivariate Statistical Analysis, Statistical Quality Control, Probability Models and Stochastic Simulation, Experimental Design, Biostatistics
3 years 8 months
2001-03 - 2004-10
Bachelor of Commerce in Actuarial Science
University of Stellenbosch, Cape Town, South Africa
University of Stellenbosch, Cape Town, South Africa
Subjects: Mathematics, Mathematical Statistics3 (CT3), Survival Models (CT4), Financial Mathematics (CT1), Financial Economics (CT8), Contingencies (CT5), Economics3 (CT7), Financial Accounting2 (CT2), (?CT? is the Institute and Faculty of Actuarial Science course terminology (exact same study material)