Data Analyst with 4+ years of experience in Web analyses and Marketing Data Analyses
Aktualisiert am 14.09.2026
Profil
Freiberufler / Selbstständiger
Remote-Arbeit
Verfügbar ab: 01.09.2026
Verfügbar zu: 100%
davon vor Ort: 100%
Data Analyst
A/B Testing
BI-Reporting
SQL
Tableau
Adobe Analytics
Google Analytics
Google Tag Manager
Snowflake
Data validation
Customer journey optimisation
Content Square
Python
JavaScript
MS Power BI
MS Office
Funnel Optimisation
Web Analyst
Fullstory
English
fluent (C1)
German
Intermediate B2 (Learningat sprachshule)
Indian
Muttersprache

Einsatzorte

Einsatzorte

Friedrichshafen (+200km) Munich (+50km) Stuttgart (+50km) Siegen (+100km) Düsseldorf (+50km)
Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

10 months
2024-06 - 2025-03

Marketing data analysis and improving campaigns performances

Data Analyst / Marketing Automation Engineer
Data Analyst / Marketing Automation Engineer
  • Developed and maintained dynamic 5 Power BI dashboards to report KPIs, identify trends, anduncover actionable insights.
  • Collaborated with Marketing and Engineering teams to optimize and implement new marketingcampaigns.
  • Interpreted data to identify trends and actionable insights, collaborating with stakeholders toconvert them to actions and optimisations
  • Continuous improvement of reports to enhance understanding of business
Adobe analytics Tableau Adobe target Fullstory
Newfold Digital, Mumbai (India)
2 years 3 months
2022-04 - 2024-06

Customer journey analysis and optimisation , A/B testing, Audience Segmentation

Digital Analyst
Digital Analyst
  • Created 20+ reports to understand each aspect of business leading to a 10% improvement in data accessibility for stakeholders.
  • Designed, implemented, and evaluated the performance of 25+ A/B tests. Conducted 15+ brainstorming sessions with stakeholders to identify areas of improvement viadata driven insights 
  • Segmented customers based on data-driven traits and behavioral trends.
  • Scheduled recurring reports and alerts, reducing manual workload by 15%
  • Analyzed customer behavior and created 75+ personalized prompts and customer journeys for targeted audiences.
  • Documented my findings and work also trained interns for digital products
Power BI Adobe Target ContentSquare Adobe Analytics
Natwest Group, Gurugram, HR (India)
1 year 7 months
2020-10 - 2022-04

Analysis, Reporting and Web Tagging

Associate Data Analyst
Associate Data Analyst
  • Implemented tracking and analytics frameworks (Google Analytics, Adobe Analytics) acrossmultiple digital channels.
  • Performed ETL processes, database querying and data integration from varied sources.
  • Developed predictive and trend models (e.g., churn, customer lifetime value) to optimizeperformance strategies.
  • Delivered well-documented, audit-ready analytical reports and dashboards.
  • Analysed marketing dashboards and converted data into actionalable insights
  • Acted as single source of truth for stakeholders for marketing campaign performance qand optimisation.
Google Analytics adobe analytics Google Tag Manager Tableau
Publicis Sapient, Gurugram, HR (India)

Aus- und Weiterbildung

Aus- und Weiterbildung

4 years 2 months
2016-08 - 2020-09

Computer Science Engineering

Guru Gobind Singh Indraprastha University, New Delhi (India)
Guru Gobind Singh Indraprastha University, New Delhi (India)

College Projects

  • Paraphrase identification using collaborative adversarial networks
  • ParaCap : Paraphrase detection model using capsule network
  • Credit Card fraud detection via Python
  • Sentiment analysis of tweets via Python

Position

Position

Data Analyst / Digital Analyst / Web Analyst / Marketing Automation Engineer

Kompetenzen

Kompetenzen

Top-Skills

Data Analyst A/B Testing BI-Reporting SQL Tableau Adobe Analytics Google Analytics Google Tag Manager Snowflake Data validation Customer journey optimisation Content Square Python JavaScript MS Power BI MS Office Funnel Optimisation Web Analyst Fullstory

Produkte / Standards / Erfahrungen / Methoden

Profile
Detail-oriented Data Analyst with 4+ years of experience in data processing, visualization, and reporting.Experienced in developing and optimizing dashboards, conducting data analytics, and enhancingwebsite experiences. Recognized for strong collaboration with stakeholders and data-centric approachto enhance operational eff iciency and data-driven decision-making.

Skills
  • Data & Analytics
    • Data Analysis
    • A/B Testing
    • Data modeling
    • ETL
    • Data validation
    • Audience Segmentation
  • Visualization & Reporting
    • Tableau
    • Power BI
    • Microsoft Excel
    • Microsoft Powerpoint
    • Dashboard design
    • KPI tracking
  • Analytics Tools
    • Google Analytics
    • Adobe Analytics
    • Adobe Target
    • Adobe Experience Platform
    • Snowflake
    • Fulstory
    • ?Contentsquare

Programmiersprachen

SQL
Python
JavaScript
HTML

Branchen

Branchen

Worked with E-commerce, Banking and IT sector clients. One at a time.
Also have worked with both Product based as well as service based companies.

Einsatzorte

Einsatzorte

Friedrichshafen (+200km) Munich (+50km) Stuttgart (+50km) Siegen (+100km) Düsseldorf (+50km)
Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

10 months
2024-06 - 2025-03

Marketing data analysis and improving campaigns performances

Data Analyst / Marketing Automation Engineer
Data Analyst / Marketing Automation Engineer
  • Developed and maintained dynamic 5 Power BI dashboards to report KPIs, identify trends, anduncover actionable insights.
  • Collaborated with Marketing and Engineering teams to optimize and implement new marketingcampaigns.
  • Interpreted data to identify trends and actionable insights, collaborating with stakeholders toconvert them to actions and optimisations
  • Continuous improvement of reports to enhance understanding of business
Adobe analytics Tableau Adobe target Fullstory
Newfold Digital, Mumbai (India)
2 years 3 months
2022-04 - 2024-06

Customer journey analysis and optimisation , A/B testing, Audience Segmentation

Digital Analyst
Digital Analyst
  • Created 20+ reports to understand each aspect of business leading to a 10% improvement in data accessibility for stakeholders.
  • Designed, implemented, and evaluated the performance of 25+ A/B tests. Conducted 15+ brainstorming sessions with stakeholders to identify areas of improvement viadata driven insights 
  • Segmented customers based on data-driven traits and behavioral trends.
  • Scheduled recurring reports and alerts, reducing manual workload by 15%
  • Analyzed customer behavior and created 75+ personalized prompts and customer journeys for targeted audiences.
  • Documented my findings and work also trained interns for digital products
Power BI Adobe Target ContentSquare Adobe Analytics
Natwest Group, Gurugram, HR (India)
1 year 7 months
2020-10 - 2022-04

Analysis, Reporting and Web Tagging

Associate Data Analyst
Associate Data Analyst
  • Implemented tracking and analytics frameworks (Google Analytics, Adobe Analytics) acrossmultiple digital channels.
  • Performed ETL processes, database querying and data integration from varied sources.
  • Developed predictive and trend models (e.g., churn, customer lifetime value) to optimizeperformance strategies.
  • Delivered well-documented, audit-ready analytical reports and dashboards.
  • Analysed marketing dashboards and converted data into actionalable insights
  • Acted as single source of truth for stakeholders for marketing campaign performance qand optimisation.
Google Analytics adobe analytics Google Tag Manager Tableau
Publicis Sapient, Gurugram, HR (India)

Aus- und Weiterbildung

Aus- und Weiterbildung

4 years 2 months
2016-08 - 2020-09

Computer Science Engineering

Guru Gobind Singh Indraprastha University, New Delhi (India)
Guru Gobind Singh Indraprastha University, New Delhi (India)

College Projects

  • Paraphrase identification using collaborative adversarial networks
  • ParaCap : Paraphrase detection model using capsule network
  • Credit Card fraud detection via Python
  • Sentiment analysis of tweets via Python

Position

Position

Data Analyst / Digital Analyst / Web Analyst / Marketing Automation Engineer

Kompetenzen

Kompetenzen

Top-Skills

Data Analyst A/B Testing BI-Reporting SQL Tableau Adobe Analytics Google Analytics Google Tag Manager Snowflake Data validation Customer journey optimisation Content Square Python JavaScript MS Power BI MS Office Funnel Optimisation Web Analyst Fullstory

Produkte / Standards / Erfahrungen / Methoden

Profile
Detail-oriented Data Analyst with 4+ years of experience in data processing, visualization, and reporting.Experienced in developing and optimizing dashboards, conducting data analytics, and enhancingwebsite experiences. Recognized for strong collaboration with stakeholders and data-centric approachto enhance operational eff iciency and data-driven decision-making.

Skills
  • Data & Analytics
    • Data Analysis
    • A/B Testing
    • Data modeling
    • ETL
    • Data validation
    • Audience Segmentation
  • Visualization & Reporting
    • Tableau
    • Power BI
    • Microsoft Excel
    • Microsoft Powerpoint
    • Dashboard design
    • KPI tracking
  • Analytics Tools
    • Google Analytics
    • Adobe Analytics
    • Adobe Target
    • Adobe Experience Platform
    • Snowflake
    • Fulstory
    • ?Contentsquare

Programmiersprachen

SQL
Python
JavaScript
HTML

Branchen

Branchen

Worked with E-commerce, Banking and IT sector clients. One at a time.
Also have worked with both Product based as well as service based companies.

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