a Randstad company

Digital Marketing, Branding, Project Owner, Marketing Automation, Content Marketing

Profil
Top-Skills
Online Marketing Web Development Projektmanagement/Projektleitung Content Marketing Agile Entwicklung Workshopleitung design thinking App-Entwicklung CRM EMail-Marketing agiles Projektmanagement Scrum Product Owner Projektmanagement Brand Management
Verfügbar ab
08.01.2023
Aktuell verfügbar - Der Experte steht für neue Projektangebote zur Verfügung.
Verfügbar zu
100%
davon vor Ort
100%
Einsatzorte

Städte
Berlin (+100km)
PLZ-Gebiete
Länder
Ganz Deutschland
Remote-Arbeit
möglich
Art des Profiles
Freiberufler / Selbstständiger
Der Experte ist als Einzelperson freiberuflich oder selbstständig tätig.

1 Jahr 6 Monate

2020-10

2022-03

Project Owner/ Project Manager

Project Owner/ Project Manager mit Schwerpunkt Stakeholder Management und Dev Team Steuerung
Rolle
Project Owner/ Project Manager mit Schwerpunkt Stakeholder Management und Dev Team Steuerung
Projektinhalte

Planung und Aufbau eines Online Marktplatzes für touristische Erlebnisse 

  • Workshops zur Definition des Scopes
  • Steuerung aller Dienstleister (ca. 12)
  • Führung von Protokollen, To-Do Listen und Meetings aller Projektteilnehmer
  • Finanzplanung/ Budgetplanung
  • Steuerung des Dev Teams mit Jira

Produkte
Jira Slackware Powerpoint shopware Microsoft Teams
Kunde
DSR Hotel Holding
Einsatzort
Hamburg (remote)
1 Monat

2020-07

2020-07

Mobile App für 4th Bin E-Cycling Comp.

Software-Entwickler Software Architect
Rolle
Software-Entwickler
Projektinhalte
  • Planning and development of a mobile app to support the Remote Pick-up offer of a New York based e-cycling company
Produkte
Adalo
Kenntnisse
Software Architect
Kunde
4thBin LLC
Einsatzort
Remote/ New York
3 Monate

2020-04

2020-06

Mobile App development for Employee Happiness

Software-Entwickler, Software-Architekt WebDevelopment Digital Prototyping
Rolle
Software-Entwickler, Software-Architekt
Projektinhalte
  • planning, design and development of an app for an employee engagement company

Produkte
Adalo
Kenntnisse
WebDevelopment Digital Prototyping
Kunde
Future's People Coop.
Einsatzort
Remote/ Amsterdam
2 Monate

2020-03

2020-04

Project Owner for online Real Estate Platform

Project Owner, Scrum Master Scrum agiles Projektmanagement
Rolle
Project Owner, Scrum Master
Projektinhalte
  • Project management and requirements analysis for a major new web property for a funded Real Estate start-up 
Produkte
Microsoft Azure
Kenntnisse
Scrum agiles Projektmanagement
Kunde
MBLM New York
Einsatzort
Remote/ New York
1 Jahr 3 Monate

2018-10

2019-12

Planung und Projektsteuerung Website Automotive

Projektplanung und -steuerung agiles Projektmanagement Projektleitung
Rolle
Projektplanung und -steuerung
Projektinhalte
  • Planung und Projektsteuerung der Website für IAV
  • Personalplannung
  • Technische Detailplannung
  • Koordination aller 3rd Party Dienstleiste
Produkte
Atlassian JIRA WordPress Asynchronous JavaScript and XML Open Data Protocol for SAP
Kenntnisse
agiles Projektmanagement Projektleitung
Kunde
IAV
Einsatzort
Berlin
1 Jahr 11 Monate

2018-01

2019-11

Mobile App EY Tax & Law News mobile app (iOS/ Android)

Projektleitung React GitHub Atlassian JIRA
Rolle
Projektleitung
Projektinhalte
  • Technische Planung und Projektsteuerung einer mobilen Applikation für den Kunden EY
Produkte
React.js
Kenntnisse
React GitHub Atlassian JIRA
Kunde
EY
Einsatzort
Berlin

2017 - 2020: digital solutions

Role: HEAD OF TECHNOLOGY,

Customer: FUENFWERKEN DESIGN AG - BERLIN

Tasks:

Head of Technology at Branding and Corporate Design Agency, responsible for digital solutions;

  • Role of first digital officer charged with building a digital team by hiring new talent and reorganizing existing roles
  • New business development to push digital solutions

2010 - 2016: Implementation of large scale digital marketing programs

Role: PARTNER

Customer: on request - NEW YORK 

Tasks:

Founding equity partner in Branding Agency, responsible for technology;

  • Built and led a team of ten developers with shared responsibility for the larger digital team of 25 strategists, designers, writers and developers
  • Responsible for shipping up to $4 mil in digital products per year
  • Led the development of multiyear assignments for large organizations, e.g. implementation of UL?s digital strategy 2010 - 2015 (UL is a $2bn comp. with 10k employees)
  • Responsible for the implementation of large scale digital marketing programs, incl. paid social, paid search, display ad and inbound marketing with annual budgets of $2 mil;
  • Re-launched a brand management sofware (SaaS, ~$1 mil revenue), managed UI design and development (product owner), responsible for roadmap and product strategy
  • Evaluated, recruited and managed a remote development team in Bangalore, India

2008 - 2010: hyperlocal social network 

Role: EXECUTIVE PARTNER

Customer: SUPERMETRIC LLC - NEW YORK

Tasks:

Co-founder in Digital Design Agency, multiple responsibilities during start-up phase (technology, finance, new business), sold to MBLM;

  • Created numerous real estate brands and activation programs for leading real estate, architectural and institutional clients (e.g. Related Companies)
  • Started a hyperlocal social network (?STACKD?) which gained press coverage and 150 participating companies
  • Built a soccer alerts app that successfully launched during Word Cup (Joint Venture with client)

2005 - 2008: business development

Role: PRESIDENT

Customer: on request. - NEW YORK

Tasks:

Founder and President, responsible for business development of US subsidiary.

  • Started US branch of braintransfer AG and set up business operations
  • Acquired new business, built team and grew client base
  • Merged with design firm Blank Mosseri to form Supermetric

1998 - 2005: sofware solutions and launched a SaaS Digital Asset Management

Role: CO-FOUNDER & CMO

Customer: BRAINTRANSFER AG, NUREMBERG/ GERMANY

Tasks:

Co-founder, Board Member and CMO of marketing sofware company responsible for marketing and product development;

  • Built company from start-up to become Black & Decker?s lead digital agency in Europe within one year
  • Created sofware solutions and launched a SaaS Digital Asset Management product
  • Secured VC and lead company through negotiations; achieved a 12 mil Deutschmarks ($6 mil) valuation

1996 - 1996: assisted in naming and branding projects

Role: INTERN

Customer: BRAND FACTORY GMBH, HAMBURG/ GERMANY

Tasks:

  • Brand consultant and assistant to the CEO; conducted market research for new FMCG; assisted in naming and branding projects; managed US clients

1995 - 1995: accounting of 12 subsidiaries

Role: ASSISTANT TO THE VP OF FINANCE

Customer: SIEMENS POWER VENTURES, INC. NYC

1992 - 1998

UNIVERSITY OF ERLANGEN-NUREMBERG, GERMANY

BUSINESS ADMINISTRATION

Graduation: ?Diplom-Kaufmann" degree (equivalent to MBA degree - US certified)

1980 - 1990

ALBERT-SCHWEITZER-GYMNASIUM ERLANGEN, GERMANY

Graduation: Allgemeine Hochschulreife (Abitur)

English fluent
French basic
German native
Mandarin Chinese intermediate

Top Skills
Online Marketing Web Development Projektmanagement/Projektleitung Content Marketing Agile Entwicklung Workshopleitung design thinking App-Entwicklung CRM EMail-Marketing agiles Projektmanagement Scrum Product Owner Projektmanagement Brand Management
Aufgabenbereiche
agiles Projektmanagement Projektleitung
Produkte / Standards / Erfahrungen / Methoden
Atlassian JIRA GitHub Microsoft Azure Open Data Protocol for SAP Scrum Software Architect WebDevelopment WordPress

Profile

A serial entrepreneur who has started several design, branding, sofware and web development companies in Germany and the US. Experienced in developing and leading multidisciplinary teams to expertly address client?s problems with innovative digital solutions of any scale. Successful track record in managing digital solutions and growing brands and businesses based on user insights, analytics, and a strong strategic vision. Results-driven, dynamic and collaborative leader with a passion for real estate, professional services, digital media, technology and business-to-business solutions.

Key Achievements & Competencies

ENTREPRENEURIAL

Founded and co-founded four companies in Germany and the US; led one company through negotiations with VC firm and achieved a 12 mil Deutschmarks (~$6 mil) valuation; built and colead teams of up to 50 employees; sold digital design agency co-founded in NY;

TECHNOLOGY

Planned, architected, and led development for several sofware products: award-winning digital asset management sofware (Image Server at braintransfer AG), brand management sofware (Brand OS at MBLM);

DIGITAL STRATEGY AND DIGITAL MARKETING

Developed and implemented digital strategies that propelled clients to become digital marketing leaders in their respective industries (e.g. Underwriters Laboratories) with typical growth rates of 25% YoY in saturated markets; co-led multi-year assignments shipping digital products of +$18 mil in value

PROGRAMMING/ SOFTWARE

AngularJS, ASP, ASP.NET, PHP, VB, JavaScript, HTML, CSS, T-SQL, SPSS; Frameworks: CodeIgniter, Bootstrap, jQuery, WordPress

WEB TECHNOLOGIES (OTHER)

Expert knowledge of web hosting/ server architecture/ DNS; Expert knowledge of digital marketing inc. marketing automation (Hubspot, Silverpop, Marketo), CRM, display ad, social media and PPC programs

Programmiersprachen
.NET Angular Asynchronous JavaScript and XML PHP React React.js T-SQL
Design / Entwicklung / Konstruktion
Adalo Digital Prototyping

Awards on request

Not-For-Profit/ Social Engagement on request

Financial Services, Real Estate, SaaS, Software, Automotive, Investment

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