sehr viel erfolgreiche Erfahrung im launchen von Rx Produkten
sehr fundierter wissenschaftlicher Background
interkulturelle ERfahrung
Projektmanagement und Projektleitung
selbständiges hands on arbeiten
German
Mother tongue
English
fluent
Spanish
Mother tongue
Danish
fluent
Portuguese
fluent
French
basic
Einsatzorte
Einsatzorte
Deutschland, Schweiz, Österreich
möglich
Projekte
Projekte
1 Jahr 1 Monat
2025-08 - heute
Support for the market launch of a product
Marketing Manager in the field of Sepsis, IVIGs & Intensive care
Marketing Manager in the field of Sepsis, IVIGs & Intensive care
Development and implementation of comprehensive medical and sales materials for the German and Global market
Launch support for a human fibrinogen preparation
Development and implementation of a website in the Field of IVIGs
Development and implementation of sales support materials in the field of pediatric sepsis
Biotest GmbH & Co KGaA
11 Monate
2024-07 - 2025-05
Strategic content creation for websites, presentations, and RTEs
Medical Writer for several indications
Medical Writer for several indications
Strategic content writing for Websites, Slide decks and RTEs in the field of transplantation, ophthalmology and oncology
Novartis Pharma GmbH
1 Jahr 10 Monate
2022-03 - 2023-12
Development and implementation of a global multichannel campaign
Global Brand Lead for Pain & Osteoarthritis
Global Brand Lead for Pain & Osteoarthritis
Development and implementation of a global multichannel disease awareness campaign, both for patients and HCPs (including pharmacies)
Medical writing of several different brand contents for internal and external communication)
Development and implementation of a multichannel digital and print brand strategy
Viatris
1 Jahr 10 Monate
2021-03 - 2022-12
Development of medical materials
Global Medical Manager in the field of strong analgesics
Global Medical Manager in the field of strong analgesics
Review of marketing materials for several countries worldwide
Development of medical materials supporting marketing and sales
Validation/ Analysis of scientific studies
Grünenthal AG
1 Jahr 6 Monate
2020-04 - 2021-09
Development and implementation of comprehensive medical and sales-related materials
Marketing Manager in the field of transplantation
Marketing Manager in the field of transplantation
Development and implementation of comprehensive medical and sales materials for the German market
Development and implementation of a multichannel digital marketing strategy
Biotest AG
7 Monate
2019-07 - 2020-01
Analysis and assessment of scientific papers and publications
Medical Manager in the field of CVD and Diabetes
Medical Manager in the field of CVD and Diabetes
Analysis and assessment of scientific papers and publications
Medical review of marketing materials (internal/external) in the German affiliate
Medical writing in the field of Insulin analogues
Sanofi Aventis
1 Jahr 1 Monat
2018-07 - 2019-07
Development and implementation of comprehensive medical and sales-related materials
Senior brand manager in the hematology launch Team
Senior brand manager in the hematology launch Team
Development and implementation of comprehensive medical and sales materials (HCPs and patients) as well as analysis and validation of studies for the launch of a CAR-T Cell-Therapy in Germany
Media planning and PR content for launch
Competitive intelligence
Novartis Pharma
3 Monate
2018-05 - 2018-07
Development and implementation of a digital marketing strategy
Senior Digital Marketing Manager
Senior Digital Marketing Manager
Development and implementation of a digital marketing strategy in the German market access surroundings
Value-Dossier GmbH
11 Monate
2017-06 - 2018-04
Development of a comprehensive training concept
Medical Manager in the field of Diabetes
Medical Manager in the field of Diabetes
Analysis and assessment of scientific papers and publications
Competitive intelligence focusing on medical and business relevance
Development of a comprehensive sales force and KOL-Training concept
Medical writer of scientific articles for the use in salesforce in Germany
Sanofi Aventis
1 Monat
2017-04 - 2017-04
Documentation and analysis of a roundtable
Documentation and analysis of a market access related Roundtable in the field of Orphan Drugs
Takeda Pharma GmbH
Aus- und Weiterbildung
Aus- und Weiterbildung
2 Jahre 5 Monate
2002-03 - 2004-07
MBA Programm - International Marketing (MBA)
Master of Business Administration, ESB, Reutlingen
Master of Business Administration
ESB, Reutlingen
Master thesis: on request
5 Jahre 8 Monate
1995-10 - 2001-05
Studie - Biology
Diploma biologist, Eberhard-Karls Universität, Tübingen
Diploma biologist
Eberhard-Karls Universität, Tübingen
Diploma thesis: on request
1988 - 1995 Abitur German School in Madrid (Spain)
Certificates
Certified SCRUM Product owner
Certificate in digital marketing
Kompetenzen
Kompetenzen
Top-Skills
Product launchMedical AffairsProduct ManagementcrossfunktionalKnow How Transfersehr viel erfolgreiche Erfahrung im launchen von Rx Produktensehr fundierter wissenschaftlicher Backgroundinterkulturelle ERfahrungProjektmanagement und Projektleitungselbständiges hands on arbeiten
Produkte / Standards / Erfahrungen / Methoden
PROFILE 20+ years of professional experience as Senior Brand Manager/ Product Manager, Regional Medical Manager (Field Service) and freelancer in leading pharmaceutical companies
SPECIALIST EXPERTISE
Launch responsibility for a RX blockbuster (GLP-1) in 2009 with > ?30 million annual sales in first year after launch
Development and implementation of a prelaunch PR and communication strategy in cooperation with the departments of health policy, medicine and market access
Development and implementation of multichannel strategies and sales training
Development and successful establishment of the nationwide pharmacist and patient campaign "diabetes in view"
PR activities in the framework of the pre-launch communication for future Insulins (publication in nationwide economic and daily newspapers)
Cross functional project lead including members of health policy, sales, medical and market access
KOL management at HCP and PR level as well as conception, planning and realization of training events, scientific symposia, congresses, press events and advisory boards
Constantly best practice sharing with the European and global product teams
KEY COMPETENCIES/ QUALIFICATIONS
Huge knowledge of product management and marketing for pharmaceutical products with very comprehensive medical Background
Strong expertise in concept development and implementation of marketing and sales strategies ? internal and external ? specially for newly launched products and product extensions
Highly experienced project manager/leader and result-oriented thinking
Deep intercultural competence (5 languages and international background)
Always strong enthusiasm to drive projects forward and engage internal and external stakeholders
EXPERIENCE ABROAD 02/2003 - 07/2003 Internship Swinburne University of Technology, Melbourne (Australia)
07/1999 - 01/2000 Internship Hagedorn Research Institute of Novo Nordisk in Copenhagen (Denmark)
ADDITIONAL QUALIFICATIONS
Professional handling of MS-Office (Word, Excel, Power-Point)
Experienced Veeva user
WORK EXPERPERIENCE 03/2017 ? today Senior Freelancer specialized in:
Strategic and operational Brand Management for Rx products in alignment with
The Brand portfolio
Country specific regulations
Market access
?Salesforce and customer needs
Strategic and operational product launch
Medical support, review and approval of documents (including veeva process)
Medical writing (creation of presentations for different target audiences, internal F&Qs, digital assets)
Cross functional project management (locally and globally)
12/2006 ? 12/2016 Novo Nordisk GmbH Senior Product Manager (since 01/2012, before Product Manager)
Field: Diabetes
Holistic responsibility for the German market launch and product management of diabetes products (insulins, GLP-1 receptor agonists)
Full Budget and revenue responsibility
Development and implementation of multichannel strategies, field service training, PR
09/2004 ? 11/2006 Sanofi Aventis AG
(Baden-Württemberg, Bayern, Saarland) Regional Medical Manager in the field of cardiovascular risk management (Hypertension, cardiometabolic risk and anticoagulants)
Premarketing on Top KOL level prior to launch with focus on medical expertise and buy-in for a diabetes and obesity medication (endocannabinoid receptor antagonist)
Motivation ambassador for the entire sales force at launch
12/2001 ? 02/2002 Cap Gemini Ernst & Young Internship SMEs in the team Life Science/ Biotechnology, Stuttgart
08/1999 ? 01/2000 Novo Nordisk- Internship Hagedorn Research Institute in Copenhagen (Denmark)
02/1999 ? 04/1999 Novartis AG Internship in embryology, in Stein a. Rhein (Switzerland)
08/1998 Internship Bundesforschungsanstalt for Virus Diseases of Animals in Tübingen (BFAV)
Publications and Award (more informations on request)
Branchen
Branchen
Pharmazeutische Industrie/ Life Science
Einsatzorte
Einsatzorte
Deutschland, Schweiz, Österreich
möglich
Projekte
Projekte
1 Jahr 1 Monat
2025-08 - heute
Support for the market launch of a product
Marketing Manager in the field of Sepsis, IVIGs & Intensive care
Marketing Manager in the field of Sepsis, IVIGs & Intensive care
Development and implementation of comprehensive medical and sales materials for the German and Global market
Launch support for a human fibrinogen preparation
Development and implementation of a website in the Field of IVIGs
Development and implementation of sales support materials in the field of pediatric sepsis
Biotest GmbH & Co KGaA
11 Monate
2024-07 - 2025-05
Strategic content creation for websites, presentations, and RTEs
Medical Writer for several indications
Medical Writer for several indications
Strategic content writing for Websites, Slide decks and RTEs in the field of transplantation, ophthalmology and oncology
Novartis Pharma GmbH
1 Jahr 10 Monate
2022-03 - 2023-12
Development and implementation of a global multichannel campaign
Global Brand Lead for Pain & Osteoarthritis
Global Brand Lead for Pain & Osteoarthritis
Development and implementation of a global multichannel disease awareness campaign, both for patients and HCPs (including pharmacies)
Medical writing of several different brand contents for internal and external communication)
Development and implementation of a multichannel digital and print brand strategy
Viatris
1 Jahr 10 Monate
2021-03 - 2022-12
Development of medical materials
Global Medical Manager in the field of strong analgesics
Global Medical Manager in the field of strong analgesics
Review of marketing materials for several countries worldwide
Development of medical materials supporting marketing and sales
Validation/ Analysis of scientific studies
Grünenthal AG
1 Jahr 6 Monate
2020-04 - 2021-09
Development and implementation of comprehensive medical and sales-related materials
Marketing Manager in the field of transplantation
Marketing Manager in the field of transplantation
Development and implementation of comprehensive medical and sales materials for the German market
Development and implementation of a multichannel digital marketing strategy
Biotest AG
7 Monate
2019-07 - 2020-01
Analysis and assessment of scientific papers and publications
Medical Manager in the field of CVD and Diabetes
Medical Manager in the field of CVD and Diabetes
Analysis and assessment of scientific papers and publications
Medical review of marketing materials (internal/external) in the German affiliate
Medical writing in the field of Insulin analogues
Sanofi Aventis
1 Jahr 1 Monat
2018-07 - 2019-07
Development and implementation of comprehensive medical and sales-related materials
Senior brand manager in the hematology launch Team
Senior brand manager in the hematology launch Team
Development and implementation of comprehensive medical and sales materials (HCPs and patients) as well as analysis and validation of studies for the launch of a CAR-T Cell-Therapy in Germany
Media planning and PR content for launch
Competitive intelligence
Novartis Pharma
3 Monate
2018-05 - 2018-07
Development and implementation of a digital marketing strategy
Senior Digital Marketing Manager
Senior Digital Marketing Manager
Development and implementation of a digital marketing strategy in the German market access surroundings
Value-Dossier GmbH
11 Monate
2017-06 - 2018-04
Development of a comprehensive training concept
Medical Manager in the field of Diabetes
Medical Manager in the field of Diabetes
Analysis and assessment of scientific papers and publications
Competitive intelligence focusing on medical and business relevance
Development of a comprehensive sales force and KOL-Training concept
Medical writer of scientific articles for the use in salesforce in Germany
Sanofi Aventis
1 Monat
2017-04 - 2017-04
Documentation and analysis of a roundtable
Documentation and analysis of a market access related Roundtable in the field of Orphan Drugs
Takeda Pharma GmbH
Aus- und Weiterbildung
Aus- und Weiterbildung
2 Jahre 5 Monate
2002-03 - 2004-07
MBA Programm - International Marketing (MBA)
Master of Business Administration, ESB, Reutlingen
Master of Business Administration
ESB, Reutlingen
Master thesis: on request
5 Jahre 8 Monate
1995-10 - 2001-05
Studie - Biology
Diploma biologist, Eberhard-Karls Universität, Tübingen
Diploma biologist
Eberhard-Karls Universität, Tübingen
Diploma thesis: on request
1988 - 1995 Abitur German School in Madrid (Spain)
Certificates
Certified SCRUM Product owner
Certificate in digital marketing
Kompetenzen
Kompetenzen
Top-Skills
Product launchMedical AffairsProduct ManagementcrossfunktionalKnow How Transfersehr viel erfolgreiche Erfahrung im launchen von Rx Produktensehr fundierter wissenschaftlicher Backgroundinterkulturelle ERfahrungProjektmanagement und Projektleitungselbständiges hands on arbeiten
Produkte / Standards / Erfahrungen / Methoden
PROFILE 20+ years of professional experience as Senior Brand Manager/ Product Manager, Regional Medical Manager (Field Service) and freelancer in leading pharmaceutical companies
SPECIALIST EXPERTISE
Launch responsibility for a RX blockbuster (GLP-1) in 2009 with > ?30 million annual sales in first year after launch
Development and implementation of a prelaunch PR and communication strategy in cooperation with the departments of health policy, medicine and market access
Development and implementation of multichannel strategies and sales training
Development and successful establishment of the nationwide pharmacist and patient campaign "diabetes in view"
PR activities in the framework of the pre-launch communication for future Insulins (publication in nationwide economic and daily newspapers)
Cross functional project lead including members of health policy, sales, medical and market access
KOL management at HCP and PR level as well as conception, planning and realization of training events, scientific symposia, congresses, press events and advisory boards
Constantly best practice sharing with the European and global product teams
KEY COMPETENCIES/ QUALIFICATIONS
Huge knowledge of product management and marketing for pharmaceutical products with very comprehensive medical Background
Strong expertise in concept development and implementation of marketing and sales strategies ? internal and external ? specially for newly launched products and product extensions
Highly experienced project manager/leader and result-oriented thinking
Deep intercultural competence (5 languages and international background)
Always strong enthusiasm to drive projects forward and engage internal and external stakeholders
EXPERIENCE ABROAD 02/2003 - 07/2003 Internship Swinburne University of Technology, Melbourne (Australia)
07/1999 - 01/2000 Internship Hagedorn Research Institute of Novo Nordisk in Copenhagen (Denmark)
ADDITIONAL QUALIFICATIONS
Professional handling of MS-Office (Word, Excel, Power-Point)
Experienced Veeva user
WORK EXPERPERIENCE 03/2017 ? today Senior Freelancer specialized in:
Strategic and operational Brand Management for Rx products in alignment with
The Brand portfolio
Country specific regulations
Market access
?Salesforce and customer needs
Strategic and operational product launch
Medical support, review and approval of documents (including veeva process)
Medical writing (creation of presentations for different target audiences, internal F&Qs, digital assets)
Cross functional project management (locally and globally)
12/2006 ? 12/2016 Novo Nordisk GmbH Senior Product Manager (since 01/2012, before Product Manager)
Field: Diabetes
Holistic responsibility for the German market launch and product management of diabetes products (insulins, GLP-1 receptor agonists)
Full Budget and revenue responsibility
Development and implementation of multichannel strategies, field service training, PR
09/2004 ? 11/2006 Sanofi Aventis AG
(Baden-Württemberg, Bayern, Saarland) Regional Medical Manager in the field of cardiovascular risk management (Hypertension, cardiometabolic risk and anticoagulants)
Premarketing on Top KOL level prior to launch with focus on medical expertise and buy-in for a diabetes and obesity medication (endocannabinoid receptor antagonist)
Motivation ambassador for the entire sales force at launch
12/2001 ? 02/2002 Cap Gemini Ernst & Young Internship SMEs in the team Life Science/ Biotechnology, Stuttgart
08/1999 ? 01/2000 Novo Nordisk- Internship Hagedorn Research Institute in Copenhagen (Denmark)
02/1999 ? 04/1999 Novartis AG Internship in embryology, in Stein a. Rhein (Switzerland)
08/1998 Internship Bundesforschungsanstalt for Virus Diseases of Animals in Tübingen (BFAV)
Publications and Award (more informations on request)
Branchen
Branchen
Pharmazeutische Industrie/ Life Science
Vertrauen Sie auf Randstad
Im Bereich Freelancing
Im Bereich Arbeitnehmerüberlassung / Personalvermittlung