INTERNATIONAL STRATEGIC PROGRAM MANAGER, FINTECH, DIGITALIZATION, GROWTH & OPERATIONS
Aktualisiert am 06.05.2025
Profil
Freiberufler / Selbstständiger
Remote-Arbeit
Verfügbar ab: 06.05.2025
Verfügbar zu: 100%
davon vor Ort: 25%
Atlassian JIRA Agile
agiles Projektmanagement
Product Management
Scrum Product Owner
Deutsch
Spanisch
Englisch Muttersprache
Fintech
Banking/Finance
Proptech
German
native
English
native
Spanish
native

Einsatzorte

Einsatzorte

Madrid (+150km) Barcelona (+150km) Sevilla (+75km) Zürich (+50km) Müchen (+50km) Berlin (+50km) Cologne (+50km)
Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

7 Monate
2024-10 - heute

demand management

Senior Program Manager, Product Owner agiles Projektmanagement Stakeholdermanagement Atlassian JIRA Agile ...
Senior Program Manager, Product Owner
As an in-house senior program manager and product owner at a leading digital bank in Spain, I am responsible for defining, prioritizing, and managing the development and launch of new digital products. I act as a bridge between business stakeholders, development teams, and customers to ensure the delivery of high-value financial solutions.
  • Responsible for demand management: Definition and prioritization of the product roadmap based on corporate strategy, aligned with business, legal, compliance and IT.
  • Risk management: Detection and escalation of risks, analysis, and mitigation proposals
  • Agile methodology: Coordination and management of squads and scrum ceremonies
  • Own and manage product backlog, ensuring well-defined product requirements and prioritized user stories
  • Coordinate F&F testing and ensure tracking is in place for correct measurement and reporting
agiles Projektmanagement Stakeholdermanagement Atlassian JIRA Agile Etatverwaltung Forecasting Strategieplanung Digitalisierung Atlassian Confluence Tableau MS Power BI Figma
Nalba Advisors, Madrid (Spain)
1 Jahr 7 Monate
2023-03 - 2024-09

various projects

Program Product Manager - COO agile methodology Atlassian JIRA Monday ...
Program Product Manager - COO
Live Active S.L. (HealthTech)
  • Strategic Execution: Collaborating with the CEO, drive organizational vision and oversee execution of initiatives
  • Operational Excellence: Identify areas for enhancement, resolve operational and cultural challenges, establish best practices and agile methodology
  • Project Managing: Coordinate stakeholders and POs to ensure excellent execution of sprint cycles within the agile methodology
  • People Operations: Evolve the HR department, promote an inclusive culture, attract and retain top talent.
  • Financial Acumen: Oversee financial matters and make clear recommendations for sustainable growth.
Zubi Group (PropTech)
Project manager within the entrepreneur branch of Zubi Group:
  • Project Leadership:Collaborating with founders and investors to execute a comprehensive go-tomarket strategy.
  • Go-To-Market Strategy: Conducted market size, national & international competitors? and opportunities analyses.
  • Sourcing & Procurement: Sourced properties and providers, ensuring positive unit economics and ROI.
  • Operational Excellence: Created playbooks for operational excellence and scalability.
  • Scoring Algorithm: Devised a scoring algorithm to evaluate eligibility of potential buyers.
agile methodology Atlassian JIRA Monday Miro notion Figma
Independent Consultant in Spain
1 Jahr 6 Monate
2021-09 - 2023-02

Establishment and management of various departments

Program Director Lending-Solutions (FinTech), Product Owner Stakeholdermanagement Projektleitung Roadmap ...
Program Director Lending-Solutions (FinTech), Product Owner
To complement existing revenue streams, I established and launched the lending business from scratch at Arbor, overseeing all stages from client onboarding to payout:
  • Spearheaded the creation and management of various departments, including underwriting & loan management.
  • Fostered partnerships with alternative data providers to obtain the most relevant and reliable client information, thereby securing a competitive edge in credit risk assessment.
  • Implemented a robust backup servicer and SPV structure to enable scaling of the lending business and achieve ambitious growth targets, in line with industry best practices.
Stakeholdermanagement Projektleitung Roadmap Geschäftsprozess Atlassian JIRA Atlassian Confluence MS Excel MS Power BI
Arbor Fintech, Madrid (Spain)
4 Jahre 2 Monate
2017-07 - 2021-08

Income statement in Spain

Managing Director Spain (FinTech) Geschäftsführung General Management Team management ...
Managing Director Spain (FinTech)
  • Responsible for Spain's P&L, I implemented the business strategy and drove increased profitability for Spain?s lending product portfolio by reducing the cost base by 30% YoY.
  • Ensured that the Marketing, Operations, Compliance, and Collection departments were fitted with the necessary resources and capabilities to achieve ambitious goals.
  • Boosted employee retention by 25%, prioritizing people management and development for all leaders.
  • Introduced new revenue streams such as PPI and NPL sales, strengthening the organisation?s financial position.
  • Served as President of the Spanish Digital Lending Association, bringing together industry leaders in the non-banking financial sector to monitor and influence pre-regulatory activity.
  • Successfully drove the process to cease operations in Spain due to the insolvency of the holding company.
Geschäftsführung General Management Team management new revenue streams Atlassian JIRA Agile Tableau Mambu Saas Cloud banking
Kreditech GmbH, Madrid (Spain)
1 Jahr 5 Monate
2016-02 - 2017-06

Development of cross-channel marketing strategies

Head of Marketing Spain
Head of Marketing Spain
  • Developed cross-channel marketing strategies and ensured their successful implementation by leading a team of senior channel experts (Affiliates, SEO, SEM, CRM, Offline)
  • Maximized acquisition through cost-effective channels and implemented a waterfall-funnel distribution, increasing marketing efficiencies
  • Conducted qualitative and quantitative market research and focus groups.
  • Fostered strategic partnerships to open new acquisition and distribution channels and enhance the organization's market reach by 5% YoY
  • Achieved a 65% YoY improvement in marketing efficiency
Madrid (Spain), Hamburg (Germany)
4 Jahre 5 Monate
2011-09 - 2016-01

digital marketing

Performance Director
Performance Director
  • Led a team of 8 digital marketing specialists and drove the success of international key clients' marketing campaigns
  • Developed and implemented effective cross-channel marketing strategies that delivered strong ROI.
  • Clients included vertical leaders from e-commerce, travel, and the banking industry
Omnicom Media Group, Madrid (Spain)
1 Jahr 7 Monate
2010-03 - 2011-09

SEM management

Senior SEM Manager
Senior SEM Manager
As senior SEM manager responsible for the Nordics and DACH, I led a team of 3 SEM specialists:
  • Campaign performance management, and KPI control to reach optimal ROI across the portfolio
  • Collaborated with the Scrum master to further develop the in-house bidding engine
Kelkoo Group Ltd., London (UK)

Aus- und Weiterbildung

Aus- und Weiterbildung

2002 - 2009
Master of Intercultural Linguistics/ Education (Staatsexamen)
Universität Freiburg

CERTIFICATIONS
  • Principles of Sustainable Finance Erasmus
    • University Rotterdam (coursera)
  • Decentralized Finance (DeFi)
    • The Future of Finance | Duke Univeristy (coursera)
  • Project Management Professional (PMP)®
    • PMI Project Management Institute (in progr.)

Kompetenzen

Kompetenzen

Top-Skills

Atlassian JIRA Agile agiles Projektmanagement Product Management Scrum Product Owner Deutsch Spanisch Englisch Muttersprache Fintech Banking/Finance Proptech

Schwerpunkte

Agile Project Management

Produkte / Standards / Erfahrungen / Methoden

Profile
With a dynamic background in fintech, startups and strategic partnerships, she specialises in programme management, product management and business strategy to drive sustainable growth. Her experience spans leadership roles in Fintech companies, traditional banks and other X-Tech startups. The candidate has successfully launched initiatives, optimised processes and led the implementation of high-impact online banking solutions. She is comfortable at the intersection of innovation, decision making and problem solving, helping organisations scale and overcome complex challenges. She is passionate about decentralised finance, financial inclusion and economic empowerment.

SKILLS
  • Stakeholder Management
  • Risk Management
  • Strategy
  • Project Management
    • Agile Methodology
    • Scrum
    • Kanban
    • Jira
    • Confluence
    • Figma

EXPERTISE
  • FinTech
  • PropTech
  • HealthTech
  • Digital Start-Ups

Branchen

Branchen

Fintech

Digital banking

Proptech

Insuretech

Einsatzorte

Einsatzorte

Madrid (+150km) Barcelona (+150km) Sevilla (+75km) Zürich (+50km) Müchen (+50km) Berlin (+50km) Cologne (+50km)
Deutschland, Schweiz, Österreich
möglich

Projekte

Projekte

7 Monate
2024-10 - heute

demand management

Senior Program Manager, Product Owner agiles Projektmanagement Stakeholdermanagement Atlassian JIRA Agile ...
Senior Program Manager, Product Owner
As an in-house senior program manager and product owner at a leading digital bank in Spain, I am responsible for defining, prioritizing, and managing the development and launch of new digital products. I act as a bridge between business stakeholders, development teams, and customers to ensure the delivery of high-value financial solutions.
  • Responsible for demand management: Definition and prioritization of the product roadmap based on corporate strategy, aligned with business, legal, compliance and IT.
  • Risk management: Detection and escalation of risks, analysis, and mitigation proposals
  • Agile methodology: Coordination and management of squads and scrum ceremonies
  • Own and manage product backlog, ensuring well-defined product requirements and prioritized user stories
  • Coordinate F&F testing and ensure tracking is in place for correct measurement and reporting
agiles Projektmanagement Stakeholdermanagement Atlassian JIRA Agile Etatverwaltung Forecasting Strategieplanung Digitalisierung Atlassian Confluence Tableau MS Power BI Figma
Nalba Advisors, Madrid (Spain)
1 Jahr 7 Monate
2023-03 - 2024-09

various projects

Program Product Manager - COO agile methodology Atlassian JIRA Monday ...
Program Product Manager - COO
Live Active S.L. (HealthTech)
  • Strategic Execution: Collaborating with the CEO, drive organizational vision and oversee execution of initiatives
  • Operational Excellence: Identify areas for enhancement, resolve operational and cultural challenges, establish best practices and agile methodology
  • Project Managing: Coordinate stakeholders and POs to ensure excellent execution of sprint cycles within the agile methodology
  • People Operations: Evolve the HR department, promote an inclusive culture, attract and retain top talent.
  • Financial Acumen: Oversee financial matters and make clear recommendations for sustainable growth.
Zubi Group (PropTech)
Project manager within the entrepreneur branch of Zubi Group:
  • Project Leadership:Collaborating with founders and investors to execute a comprehensive go-tomarket strategy.
  • Go-To-Market Strategy: Conducted market size, national & international competitors? and opportunities analyses.
  • Sourcing & Procurement: Sourced properties and providers, ensuring positive unit economics and ROI.
  • Operational Excellence: Created playbooks for operational excellence and scalability.
  • Scoring Algorithm: Devised a scoring algorithm to evaluate eligibility of potential buyers.
agile methodology Atlassian JIRA Monday Miro notion Figma
Independent Consultant in Spain
1 Jahr 6 Monate
2021-09 - 2023-02

Establishment and management of various departments

Program Director Lending-Solutions (FinTech), Product Owner Stakeholdermanagement Projektleitung Roadmap ...
Program Director Lending-Solutions (FinTech), Product Owner
To complement existing revenue streams, I established and launched the lending business from scratch at Arbor, overseeing all stages from client onboarding to payout:
  • Spearheaded the creation and management of various departments, including underwriting & loan management.
  • Fostered partnerships with alternative data providers to obtain the most relevant and reliable client information, thereby securing a competitive edge in credit risk assessment.
  • Implemented a robust backup servicer and SPV structure to enable scaling of the lending business and achieve ambitious growth targets, in line with industry best practices.
Stakeholdermanagement Projektleitung Roadmap Geschäftsprozess Atlassian JIRA Atlassian Confluence MS Excel MS Power BI
Arbor Fintech, Madrid (Spain)
4 Jahre 2 Monate
2017-07 - 2021-08

Income statement in Spain

Managing Director Spain (FinTech) Geschäftsführung General Management Team management ...
Managing Director Spain (FinTech)
  • Responsible for Spain's P&L, I implemented the business strategy and drove increased profitability for Spain?s lending product portfolio by reducing the cost base by 30% YoY.
  • Ensured that the Marketing, Operations, Compliance, and Collection departments were fitted with the necessary resources and capabilities to achieve ambitious goals.
  • Boosted employee retention by 25%, prioritizing people management and development for all leaders.
  • Introduced new revenue streams such as PPI and NPL sales, strengthening the organisation?s financial position.
  • Served as President of the Spanish Digital Lending Association, bringing together industry leaders in the non-banking financial sector to monitor and influence pre-regulatory activity.
  • Successfully drove the process to cease operations in Spain due to the insolvency of the holding company.
Geschäftsführung General Management Team management new revenue streams Atlassian JIRA Agile Tableau Mambu Saas Cloud banking
Kreditech GmbH, Madrid (Spain)
1 Jahr 5 Monate
2016-02 - 2017-06

Development of cross-channel marketing strategies

Head of Marketing Spain
Head of Marketing Spain
  • Developed cross-channel marketing strategies and ensured their successful implementation by leading a team of senior channel experts (Affiliates, SEO, SEM, CRM, Offline)
  • Maximized acquisition through cost-effective channels and implemented a waterfall-funnel distribution, increasing marketing efficiencies
  • Conducted qualitative and quantitative market research and focus groups.
  • Fostered strategic partnerships to open new acquisition and distribution channels and enhance the organization's market reach by 5% YoY
  • Achieved a 65% YoY improvement in marketing efficiency
Madrid (Spain), Hamburg (Germany)
4 Jahre 5 Monate
2011-09 - 2016-01

digital marketing

Performance Director
Performance Director
  • Led a team of 8 digital marketing specialists and drove the success of international key clients' marketing campaigns
  • Developed and implemented effective cross-channel marketing strategies that delivered strong ROI.
  • Clients included vertical leaders from e-commerce, travel, and the banking industry
Omnicom Media Group, Madrid (Spain)
1 Jahr 7 Monate
2010-03 - 2011-09

SEM management

Senior SEM Manager
Senior SEM Manager
As senior SEM manager responsible for the Nordics and DACH, I led a team of 3 SEM specialists:
  • Campaign performance management, and KPI control to reach optimal ROI across the portfolio
  • Collaborated with the Scrum master to further develop the in-house bidding engine
Kelkoo Group Ltd., London (UK)

Aus- und Weiterbildung

Aus- und Weiterbildung

2002 - 2009
Master of Intercultural Linguistics/ Education (Staatsexamen)
Universität Freiburg

CERTIFICATIONS
  • Principles of Sustainable Finance Erasmus
    • University Rotterdam (coursera)
  • Decentralized Finance (DeFi)
    • The Future of Finance | Duke Univeristy (coursera)
  • Project Management Professional (PMP)®
    • PMI Project Management Institute (in progr.)

Kompetenzen

Kompetenzen

Top-Skills

Atlassian JIRA Agile agiles Projektmanagement Product Management Scrum Product Owner Deutsch Spanisch Englisch Muttersprache Fintech Banking/Finance Proptech

Schwerpunkte

Agile Project Management

Produkte / Standards / Erfahrungen / Methoden

Profile
With a dynamic background in fintech, startups and strategic partnerships, she specialises in programme management, product management and business strategy to drive sustainable growth. Her experience spans leadership roles in Fintech companies, traditional banks and other X-Tech startups. The candidate has successfully launched initiatives, optimised processes and led the implementation of high-impact online banking solutions. She is comfortable at the intersection of innovation, decision making and problem solving, helping organisations scale and overcome complex challenges. She is passionate about decentralised finance, financial inclusion and economic empowerment.

SKILLS
  • Stakeholder Management
  • Risk Management
  • Strategy
  • Project Management
    • Agile Methodology
    • Scrum
    • Kanban
    • Jira
    • Confluence
    • Figma

EXPERTISE
  • FinTech
  • PropTech
  • HealthTech
  • Digital Start-Ups

Branchen

Branchen

Fintech

Digital banking

Proptech

Insuretech

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