Freelance Consulting & Project Leadership - Self employed
McKinsey for Marketing and Communications: I developed and published the Performance Communications methodology and advise organizations on how to leverage business management and data-driven marketing techniques to achieve better performance in corporate and marketing communications.
Currently, I am involved in the design and leadership of a global AI transformation and marketing automation program for a leading global industrial supplier.
In addition, I serve medium sized organizations through project leadership as well as on two advisory boards.B2B (9 years): Especially industrial manufacturing and healthcare
B2C (12 years): Food industry
Freelance Consulting & Project Leadership - Self employed
McKinsey for Marketing and Communications: I developed and published the Performance Communications methodology and advise organizations on how to leverage business management and data-driven marketing techniques to achieve better performance in corporate and marketing communications.
Currently, I am involved in the design and leadership of a global AI transformation and marketing automation program for a leading global industrial supplier.
In addition, I serve medium sized organizations through project leadership as well as on two advisory boards.B2B (9 years): Especially industrial manufacturing and healthcare
B2C (12 years): Food industry