Implementation Health Check. Reverse engineering of current solution, revisiting business requirements, refactoring of the implementation (low code as well as APEX), redesigning of permissions and sharing model, redesigning the data model, building screen flows for supporting the data migration.
Integration of Salesforce CRM with the SAP ERP (ECC) backend with a simple approach based on Salesforce Data Loader.
Implementation of Single-Sign-On and User Provisioning with Microsoft Entra ID (fka Azure AD).
Implementation of Marketing Cloud Account Engagement (Pardot).
360-Grad-Sicht auf den Kunden für Vertriebs- und Anzeigenkunden
Business Analyst, Solution Architect, Technical ArchitectSalesforce SOQLSalesforce APEXSalesforce Clickable Configuration
Business Analyst, Solution Architect, Technical Architect
Business Process Analysis, Solution Design and Implementation of a
Marketing Engine based on Sales Cloud, SAP ERP (IS-MEDIA), a Data Service
Platform, various Telemarketing Agencies. Key business processes are:
Lead Qualification: Cleansing, Dupe Checking, Address Normalization
for Leads from Web Forms, Webinar Registrations, Newsletter Registrations, Trade
Events, Telemarketing Activities, manual imports etc.
Consent Engine: Consolidate all Marketing Consent across all data
sources and channels to hold a full picture of all Opt-Ins/Opt-Outs.
Targeting Engine to allow fine-grained selections for marketing
activities.
Case
Management for complaint handling / call center based opt-out handling.
Key aspects of design and
implementation include:
Large data volumes: 3,5 Mio Contacts, 2 Mio Accounts, 1,3 Mio Leads,
1k Campaigns with >9 Mio Campaign Members.
Low Code Implementation: Business Logic is built in Flows with
Custom Apex Actions to support complex operations.
Person Accounts + a solution for ?Business Account as Campaign
Member?.
Experience
Cloud / Partner Community for Call Center Partners.
Implementation Health Check. Reverse engineering of current solution, revisiting business requirements, refactoring of the implementation (low code as well as APEX), redesigning of permissions and sharing model, redesigning the data model, building screen flows for supporting the data migration.
Integration of Salesforce CRM with the SAP ERP (ECC) backend with a simple approach based on Salesforce Data Loader.
Implementation of Single-Sign-On and User Provisioning with Microsoft Entra ID (fka Azure AD).
Implementation of Marketing Cloud Account Engagement (Pardot).
360-Grad-Sicht auf den Kunden für Vertriebs- und Anzeigenkunden
Business Analyst, Solution Architect, Technical ArchitectSalesforce SOQLSalesforce APEXSalesforce Clickable Configuration
Business Analyst, Solution Architect, Technical Architect
Business Process Analysis, Solution Design and Implementation of a
Marketing Engine based on Sales Cloud, SAP ERP (IS-MEDIA), a Data Service
Platform, various Telemarketing Agencies. Key business processes are:
Lead Qualification: Cleansing, Dupe Checking, Address Normalization
for Leads from Web Forms, Webinar Registrations, Newsletter Registrations, Trade
Events, Telemarketing Activities, manual imports etc.
Consent Engine: Consolidate all Marketing Consent across all data
sources and channels to hold a full picture of all Opt-Ins/Opt-Outs.
Targeting Engine to allow fine-grained selections for marketing
activities.
Case
Management for complaint handling / call center based opt-out handling.
Key aspects of design and
implementation include:
Large data volumes: 3,5 Mio Contacts, 2 Mio Accounts, 1,3 Mio Leads,
1k Campaigns with >9 Mio Campaign Members.
Low Code Implementation: Business Logic is built in Flows with
Custom Apex Actions to support complex operations.
Person Accounts + a solution for ?Business Account as Campaign
Member?.
Experience
Cloud / Partner Community for Call Center Partners.