PROFILE

Freelance Product Owner and Consultant with strong experience in PIM, DAM and CRM environments. Specialized in system optimization, data quality management, requirements engineering, backlog and release planning, stakeholder coordination and collaboration with external implementation partners. Experienced in acting as the interface between business departments, IT and service providers to improve digital product data processes and CRM workflows. 

CORE COMPETENCIES

• PIM, DAM and CRM system management 
• Product data management 
• Data quality governance 
• Requirements engineering 
• Business analysis 
• Backlog management 
• Release planning 
• Process optimization 
• Reporting and dashboards 
• Stakeholder management 
• User training and documentation 
• Change enablement 
• Agile methodologies: Scrum, Kanban 

SYSTEMS AND TOOLS

• Contentserv PIM / DAM 
• Creatio CRM 
• Aurea CRM 
• PIM, DAM, MAM and CRM platforms 
• SAP / ERP interfaces 
• MS Office Suite: Excel, PowerPoint, Outlook, Word, Teams

TECHNICAL KEYWORDS

PIM, DAM, MAM, CRM, Contentserv, Creatio, Aurea, Product Owner, Data Quality, Data Governance, Requirements Engineering, Business Analysis, Backlog Management, Release Planning, SaaS Implementation, System Optimization, Stakeholder Management, Change Management, Reporting, Dashboards, MS Office, Excel, PowerPoint, Outlook, Word, Teams