Ein erfahrener Marketing-Spezialist mit Schwerpunkt auf digitalem Branding und der Gestaltung der Online-Präsenz von Unternehmen.
Aktualisiert am 14.02.2024
Profil
Freiberufler / Selbstständiger
Remote-Arbeit
Verfügbar ab: 19.02.2024
Verfügbar zu: 60%
davon vor Ort: 50%
Markenstrategie und Branding
Social-Media-Management
Website-Redesign mit Webflow
GERMAN
MOTHER TONGUE
ENGLISH
BUSINESS FLUENT
SERBIAN
MOTHER TONGUE
FRENCH
BASIC

Einsatzorte

Einsatzorte

Schweiz
möglich

Projekte

Projekte

6 Monate
2023-10 - heute

Developed and implemented a new website

Marketing Lead
Marketing Lead
  • Developed and implemented a new website that improved user experience and increased organic traffic.
  • Managed and maintained the company's brand identity across all marketing channels, ensuring consistency and appeal.
  • Created engaging and informative content for the company's website, blog, PR, and social media channels, driving engagement.
  • Designed and produced high-quality marketing collateral to support sales and marketing initiatives.
  • Optimized website content for search engines (SEO) to improve search rankings.
  • Conducted market research and analyzed marketing data to inform strategic decisions.
  • Managed and executed social media campaigns that generated qualified leads.
  • Contributed to the development and implementation of marketing campaigns that increased sales.
SwissAI AG
Zurich
3 Monate
2023-07 - 2023-09

Developed and executed marketing campaigns

Sales & Marketing Manager
Sales & Marketing Manager
  • Developed and executed marketing campaigns that resulted in a 15% increase in occupancy and a 10% increase in revenue.
  • Managed and optimized digital marketing activities, including social media (Instagram, LinkedIn), Google Ads, and email marketing, which generated over 500 qualified leads.
  • Conducted cold calling and outreach to potential clients, resulting in over 50,000 CHF in sales of event space within three months.
  • Managed and nurtured customer relationships, resulting in a 95% customer satisfaction rating.
  • Organized and managed events, including corporate meetings, weddings, and social gatherings, with an average attendance of 100 guests.
  • Tracked and analyzed marketing performance metrics and made data-driven decisions to optimize campaigns.
  • Contributed to the development and implementation of sales strategies that increased overall sales by 12%.
  • Stayed up-to-date on industry trends and best practices to ensure the hotel's marketing efforts remained competitive
Hilton Garden Inn
Spreitenbach
1 Jahr
2022-07 - 2023-06

Supported all project phases related to innovations, renovations, and product range extensions

Junior Product Manager Portfolio & Innovation
Junior Product Manager Portfolio & Innovation

  • Supported all project phases related to innovations, renovations, and product range extensions, from the idea phase to market launch and corresponding communication plans
  • Executed events with high levels of satisfaction among target group
  • Conducted continuous market and competition monitoring and reporting (market trends, sales dashboards, innovation trends)
  • Created and maintained product-relevant data in ERP and on internal/external websites
  • Implemented automation processes, increasing efficiency by 50%
  • Created and implemented various forms of communication, including mailings, newsletters, customer flyers, and other media
  • Improved digital presence and increased engagement through targeted campaigns
  • Coordinated promotional plans with sales team
  • Collaborated with external partners (e.g., agencies & suppliers)

Bataillard AG
Rothenburg
2 Jahre 11 Monate
2019-09 - 2022-07

Developed and executed successful brand strategies for clients

Brand Consultant
Brand Consultant
  • Developed and executed successful brand strategies for clients in a variety of industries, with a focus on improving their online presence and reach
  • Collaborated with design and content teams to create and deliver high-quality assets for campaigns
  • Managed budgets and schedules for multiple projects simultaneously
  • Conducted market research to understand target audiences and identify potential opportunities for growth
  • Worked closely with clients to understand their needs and goals, and provided strategic recommendations to achieve them
  • Assisted clients in the development and maintenance of their brand websites, including design, content, and functionality
Aevi Consulting
Baden
1 Jahr 9 Monate
2019-12 - 2021-08

Increase operational efficiency through budget studies

IT-Administrator
IT-Administrator
  • Increase operational efficiency through budget studies on current and planned IT spending plans.
  • Improving the learning curve through user management of Qnective's in-house developed software application Internal IT support; development of tutorials and instructional videos to explain software use and personalized guidance.
  • Setup of Windows and macOS clients and ongoing software updates for these clients.
  • Active Directory maintenance; adding and deleting users from Active Directory.
  • High satisfaction after closing trouble tickets by closing them quickly and efficiently with a high closure rate.
  • High closure rate Provide technical support to the project planning team in developing and implementing proposals and solutions to software problems:
    • Evaluation of new features of anti-virus software.
    • Evaluation of a new customer relationship management tool.
    • Ev?aluation of an open-source inventory management program.
Qnective AG
Zürich
9 Monate
2016-06 - 2017-02

Increased productivity by adhering to call scripts and maintaining control

Call-Agent
Call-Agent
  • Increased productivity by adhering to call scripts and maintaining control over the direction of calls.
  • Maintaining high levels of customer satisfaction by evaluating customer information to investigate problems, develop possible solutions and provide quality service.
  • Generating sales by using communication and negotiation skills to maintain customer satisfaction.
  • Increase leads and donations by contacting potential and existing customers by telephone.
Corris AG
Zürich

Aus- und Weiterbildung

Aus- und Weiterbildung

today:

Wirtschaftsinformatik (05/2025)

Universität von Zürich


02/2021:

Informatik

ETHZ, ETH Zürich


06/2019:

Matura

Kantonsschule Baden


CERTIFICATES

06/2021:

Google: Project Management, Coursera

Kompetenzen

Kompetenzen

Top-Skills

Markenstrategie und Branding Social-Media-Management Website-Redesign mit Webflow

Produkte / Standards / Erfahrungen / Methoden

BRAND STRATEGY
FIGMA
ADOBE PHOTOSHOP
LEADERSHIP SKILLS
UI/UX
HTML/CSS/JS
MARKETING STRATEGY
PROBLEM SOLVING
MICROSOFT OFFICE
PROJECT MANAGEMENT
CMS (WORDPRESS, WEBFLOW)
ADOBE AFTER EFFECTS

HELLO!

  • A highly skilled and results-oriented Branding and Marketing Specialist with a proven ability to develop and execute impactful marketing campaigns, manage brand identity, and drive lead generation. 
  • Possesses a deep understanding of digital marketing platforms and emerging technologies, enabling the creation of engaging content, effective marketing collateral, and optimized websites that resonate with target audiences and achieve business objectives. 
  • A tech-savvy individual with a keen interest in leveraging innovative technologies to enhance marketing strategies. 


REFERENCES (professional experience)

07/2022 ? 06/2023:

Customer: Bataillard AG


12/2019 ? 08/2021:

Customer: Qnective AG


06/2019 - 02/2017:

Customer: Corris AG

Einsatzorte

Einsatzorte

Schweiz
möglich

Projekte

Projekte

6 Monate
2023-10 - heute

Developed and implemented a new website

Marketing Lead
Marketing Lead
  • Developed and implemented a new website that improved user experience and increased organic traffic.
  • Managed and maintained the company's brand identity across all marketing channels, ensuring consistency and appeal.
  • Created engaging and informative content for the company's website, blog, PR, and social media channels, driving engagement.
  • Designed and produced high-quality marketing collateral to support sales and marketing initiatives.
  • Optimized website content for search engines (SEO) to improve search rankings.
  • Conducted market research and analyzed marketing data to inform strategic decisions.
  • Managed and executed social media campaigns that generated qualified leads.
  • Contributed to the development and implementation of marketing campaigns that increased sales.
SwissAI AG
Zurich
3 Monate
2023-07 - 2023-09

Developed and executed marketing campaigns

Sales & Marketing Manager
Sales & Marketing Manager
  • Developed and executed marketing campaigns that resulted in a 15% increase in occupancy and a 10% increase in revenue.
  • Managed and optimized digital marketing activities, including social media (Instagram, LinkedIn), Google Ads, and email marketing, which generated over 500 qualified leads.
  • Conducted cold calling and outreach to potential clients, resulting in over 50,000 CHF in sales of event space within three months.
  • Managed and nurtured customer relationships, resulting in a 95% customer satisfaction rating.
  • Organized and managed events, including corporate meetings, weddings, and social gatherings, with an average attendance of 100 guests.
  • Tracked and analyzed marketing performance metrics and made data-driven decisions to optimize campaigns.
  • Contributed to the development and implementation of sales strategies that increased overall sales by 12%.
  • Stayed up-to-date on industry trends and best practices to ensure the hotel's marketing efforts remained competitive
Hilton Garden Inn
Spreitenbach
1 Jahr
2022-07 - 2023-06

Supported all project phases related to innovations, renovations, and product range extensions

Junior Product Manager Portfolio & Innovation
Junior Product Manager Portfolio & Innovation

  • Supported all project phases related to innovations, renovations, and product range extensions, from the idea phase to market launch and corresponding communication plans
  • Executed events with high levels of satisfaction among target group
  • Conducted continuous market and competition monitoring and reporting (market trends, sales dashboards, innovation trends)
  • Created and maintained product-relevant data in ERP and on internal/external websites
  • Implemented automation processes, increasing efficiency by 50%
  • Created and implemented various forms of communication, including mailings, newsletters, customer flyers, and other media
  • Improved digital presence and increased engagement through targeted campaigns
  • Coordinated promotional plans with sales team
  • Collaborated with external partners (e.g., agencies & suppliers)

Bataillard AG
Rothenburg
2 Jahre 11 Monate
2019-09 - 2022-07

Developed and executed successful brand strategies for clients

Brand Consultant
Brand Consultant
  • Developed and executed successful brand strategies for clients in a variety of industries, with a focus on improving their online presence and reach
  • Collaborated with design and content teams to create and deliver high-quality assets for campaigns
  • Managed budgets and schedules for multiple projects simultaneously
  • Conducted market research to understand target audiences and identify potential opportunities for growth
  • Worked closely with clients to understand their needs and goals, and provided strategic recommendations to achieve them
  • Assisted clients in the development and maintenance of their brand websites, including design, content, and functionality
Aevi Consulting
Baden
1 Jahr 9 Monate
2019-12 - 2021-08

Increase operational efficiency through budget studies

IT-Administrator
IT-Administrator
  • Increase operational efficiency through budget studies on current and planned IT spending plans.
  • Improving the learning curve through user management of Qnective's in-house developed software application Internal IT support; development of tutorials and instructional videos to explain software use and personalized guidance.
  • Setup of Windows and macOS clients and ongoing software updates for these clients.
  • Active Directory maintenance; adding and deleting users from Active Directory.
  • High satisfaction after closing trouble tickets by closing them quickly and efficiently with a high closure rate.
  • High closure rate Provide technical support to the project planning team in developing and implementing proposals and solutions to software problems:
    • Evaluation of new features of anti-virus software.
    • Evaluation of a new customer relationship management tool.
    • Ev?aluation of an open-source inventory management program.
Qnective AG
Zürich
9 Monate
2016-06 - 2017-02

Increased productivity by adhering to call scripts and maintaining control

Call-Agent
Call-Agent
  • Increased productivity by adhering to call scripts and maintaining control over the direction of calls.
  • Maintaining high levels of customer satisfaction by evaluating customer information to investigate problems, develop possible solutions and provide quality service.
  • Generating sales by using communication and negotiation skills to maintain customer satisfaction.
  • Increase leads and donations by contacting potential and existing customers by telephone.
Corris AG
Zürich

Aus- und Weiterbildung

Aus- und Weiterbildung

today:

Wirtschaftsinformatik (05/2025)

Universität von Zürich


02/2021:

Informatik

ETHZ, ETH Zürich


06/2019:

Matura

Kantonsschule Baden


CERTIFICATES

06/2021:

Google: Project Management, Coursera

Kompetenzen

Kompetenzen

Top-Skills

Markenstrategie und Branding Social-Media-Management Website-Redesign mit Webflow

Produkte / Standards / Erfahrungen / Methoden

BRAND STRATEGY
FIGMA
ADOBE PHOTOSHOP
LEADERSHIP SKILLS
UI/UX
HTML/CSS/JS
MARKETING STRATEGY
PROBLEM SOLVING
MICROSOFT OFFICE
PROJECT MANAGEMENT
CMS (WORDPRESS, WEBFLOW)
ADOBE AFTER EFFECTS

HELLO!

  • A highly skilled and results-oriented Branding and Marketing Specialist with a proven ability to develop and execute impactful marketing campaigns, manage brand identity, and drive lead generation. 
  • Possesses a deep understanding of digital marketing platforms and emerging technologies, enabling the creation of engaging content, effective marketing collateral, and optimized websites that resonate with target audiences and achieve business objectives. 
  • A tech-savvy individual with a keen interest in leveraging innovative technologies to enhance marketing strategies. 


REFERENCES (professional experience)

07/2022 ? 06/2023:

Customer: Bataillard AG


12/2019 ? 08/2021:

Customer: Qnective AG


06/2019 - 02/2017:

Customer: Corris AG

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