2019 - heute: Freiberuflich
Role: FREELANCE STRATEGIST & Coach
Customer: ING, SCHOTT, SCHOTT Pharma, ALDI SÜD, HiPP, Siemens, Deutsche Bahn (Ideenzug), RMV, Viessmann, Star Alliance, Miles&More, Globus, Honda, AOK, Biohof May, MaibornWolff, ADAN, IRAI, Fielmann, Ofenstein Werbeagentur, Scholz&Volkmer, Triplesense Reply, Merkle, Bembel, Ressourcenmangel, LOHNZICH, Markgraph, Artus Interactive, Nordisk, InterOne, Queo, Vorn strategy, Bippes Brandão, Hakuhodo, Huth+Wenzel, Syzygy, Mother Berlin
2015-2019: Strategy & Organisational Development
Role: Head of Strategy
Customer: H+W
2011-2015: Account Management & Strategist
Role: Project Manager, Account Manager, Digital Strategist
Customer: RAZORFISH
2010-2011:
Role: Junior Consultant.
Customer: EGGERT GROUP
2009-2010:
Role: Trainee Marketing
Customer: FIAT
2008-2009:
Role: Student CRM
Customer: PARSHIP
Account- and Project Management
Customer: Audi International
Tasks:
Strategic brand consulting
Customer: ING Germany
Tasks:
Creative planning
Customer: Suzuki Europe & Germany
Tasks:
Pitch presentation
Customer: RMV
Tasks:
Creative planning
Customer: Lufthansa Cargo International
Tasks:
Account management
Customer: Mckinsey Germany
Tasks:
Digital strategy
Customer: Aldi Süd Germany
Tasks:
Creative planning
Customer: Caravaning Germany
Tasks:
Creative planning
Customer: Smartmobil & Yourfone Germany
Tasks:
Content strategy
Customer: Sparda Banken Germany
Tasks:
Creative planning for several 6aus49 and KENO campaigns
Customer: Lotto Hessen
Social Media Employer Branding strategy
Customer: Merck Germany
With a strong background in both creative and digital agencies, I have spent many years in director roles as a strategist and creative planner. After working independently in the creative field for a long time, I now support organizations and mid-sized companies in developing strategy, with a clear focus on practical implementation. My goal is to create strategies that are relevant, actionable, and grounded in everyday realities.
As a certified systemic coach, team developer, and member of the DBVC, I take a holistic, people-centered approach. I continuously deepen my expertise in organizational and personal development to support meaningful and lasting change.
My focus areas include brand strategy, strategy workshops, leadership and individual coaching, transformation support, and team development. I stay actively involved throughout the process to ensure that strategic thinking leads to tangible results. I bring clarity to complex challenges and help ensure that change is not only well planned, but also effectively and sustainably implemented.
I?m also the co-founder of betterRelations GmbH, where we recently launched an innovative product designed to help couples explore and deepen their relationship in a meaningful and accessible way.
2019 - heute: Freiberuflich
Role: FREELANCE STRATEGIST & Coach
Customer: ING, SCHOTT, SCHOTT Pharma, ALDI SÜD, HiPP, Siemens, Deutsche Bahn (Ideenzug), RMV, Viessmann, Star Alliance, Miles&More, Globus, Honda, AOK, Biohof May, MaibornWolff, ADAN, IRAI, Fielmann, Ofenstein Werbeagentur, Scholz&Volkmer, Triplesense Reply, Merkle, Bembel, Ressourcenmangel, LOHNZICH, Markgraph, Artus Interactive, Nordisk, InterOne, Queo, Vorn strategy, Bippes Brandão, Hakuhodo, Huth+Wenzel, Syzygy, Mother Berlin
2015-2019: Strategy & Organisational Development
Role: Head of Strategy
Customer: H+W
2011-2015: Account Management & Strategist
Role: Project Manager, Account Manager, Digital Strategist
Customer: RAZORFISH
2010-2011:
Role: Junior Consultant.
Customer: EGGERT GROUP
2009-2010:
Role: Trainee Marketing
Customer: FIAT
2008-2009:
Role: Student CRM
Customer: PARSHIP
Account- and Project Management
Customer: Audi International
Tasks:
Strategic brand consulting
Customer: ING Germany
Tasks:
Creative planning
Customer: Suzuki Europe & Germany
Tasks:
Pitch presentation
Customer: RMV
Tasks:
Creative planning
Customer: Lufthansa Cargo International
Tasks:
Account management
Customer: Mckinsey Germany
Tasks:
Digital strategy
Customer: Aldi Süd Germany
Tasks:
Creative planning
Customer: Caravaning Germany
Tasks:
Creative planning
Customer: Smartmobil & Yourfone Germany
Tasks:
Content strategy
Customer: Sparda Banken Germany
Tasks:
Creative planning for several 6aus49 and KENO campaigns
Customer: Lotto Hessen
Social Media Employer Branding strategy
Customer: Merck Germany
With a strong background in both creative and digital agencies, I have spent many years in director roles as a strategist and creative planner. After working independently in the creative field for a long time, I now support organizations and mid-sized companies in developing strategy, with a clear focus on practical implementation. My goal is to create strategies that are relevant, actionable, and grounded in everyday realities.
As a certified systemic coach, team developer, and member of the DBVC, I take a holistic, people-centered approach. I continuously deepen my expertise in organizational and personal development to support meaningful and lasting change.
My focus areas include brand strategy, strategy workshops, leadership and individual coaching, transformation support, and team development. I stay actively involved throughout the process to ensure that strategic thinking leads to tangible results. I bring clarity to complex challenges and help ensure that change is not only well planned, but also effectively and sustainably implemented.
I?m also the co-founder of betterRelations GmbH, where we recently launched an innovative product designed to help couples explore and deepen their relationship in a meaningful and accessible way.